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Thursday, April 24, 2008

Dodge Journey to launch in China (CN)


Chrysler LLC will introduce 2 new vehicles to the Chinese market. First will be the Jeep Wrangler and secondly will be the Dodge Journey. The Journey will join the Dodge line-up in 2009 alongside the Caliber, Avenger and Caravan. Locally, the new crossover will be known as the JCUV.

The JCUV will open up a new market segment to Dodge in China and straight away claim best-in-class power, torque and safety features. The crossover seats 5+2 with plenty of storage space.

“This product offensive, together with an expanded and strengthened dealer network, is allowing us to continue our sustainable profitable growth in this critical market for our Company,” said Phil Murtaugh, Chief Executive Officer – Asia Operations. Four of the Chrysler Group cars are built in China, namely the Chrysler 300C and Sebring by BeijingBenz-DaimlerChrysler Automotive and the Chrysler Grand Voyager and Dodge Caravan are produced at Southeast Motor in Fuzhou.

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